Insite by Security Health Plan is a TPA partner that says yes with expertise, flexibility, and cost control, all in one place. Security Health Plan is known for their local, award-winning customer service which is carried over to Insite, dedicated to providing the best service for their customers.

Our goal was to create a brand that felt friendly and approachable, two words you don’t often hear in the same sentence as health insurance. We use the icon from the logo to create a pattern representing our promise to connecting and partnering with our customers, as well as always being there for them.

Insite by Security Health Plan

2024

Unchosen brand concept
Created with Partners at Yamamoto Agency

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Logo Design:

This logo features a “plus” sign integrated with the healthcare cross composed of blocks, with the center piece cleverly utilized as the “I” dot as a clear differentiator among competitors. This signifies our dedication to going above and beyond, filling in the gaps, and ensuring clients have everything they need for complete and effective healthcare.